The
Gente
Journey

1) Setting the playground 2) Learning and listening 3) Collective sense-making 4) Purpose finding 5) Ideas exploration 6) Solution building 7) Making it happen

It is through this journey that we involve people in the co-creation of policies, products, services and systems that impact their lives. The result is solutions that address the actual problems that people are experiencing, resources better spent, and most of all, cohesion among groups that wouldn’t otherwise interact. Explore the toggle menu below to see what we’re talking about.

  • You’re planning your Net Zero strategy, but you know those plans will mean nothing if your citizens are not onboard. Or perhaps you’re surprised by the low uptake of a new package of mental health support services, and you wonder why it didn’t work out? We can shorten the distance between your organisation and local citizens and make it easy for you to listen, understand and co-create with them.

  • Are you a company?

    Wondering how the future of your industry will evolve in 10 years? Would you like to involve your employees in co-designing your flexible working policy? From shaping your diversity and inclusion strategy to rethinking your governance structure, we can activate transformative processes that involve everyone in your company in making it better (while having fun).

    Are you a civil society or community based organisation?

    We know so many great organisations out there that are working hard to make their processes, services and communities more participatory. We know first-hand how difficult that can be: low engagement, limited resources, long and tedious processes, limited representativeness - how can we make it work? We add a special ingredient to the participation recipe: fun! We can help you experiment with new methods and tools to make your participation initiatives engaging, appealing and playful, so that no one can resist them.

  • Festivals have a super power: bringing people together to have fun and create a sense of community. It feels like we have a lot in common! If you’re organising a festival and would like to bring the magic of participation and imagination to it, give us a shout!

  • If you’re thinking about co-creating a policy, product, service or system with the people that will be using it, or if you’re curious to envision and shape future possibilities and trends in your industry, it sounds like we might get along.

“Participation is about unlocking people’s collective wisdom over the expertise of the single. It’s about creating a sense of ownership over our communities and our futures.”

Get in touch at imagine@gentelab.com